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AJIO names Ahaan Panday as new brand ambassador With ‘Festival Is Festivalling’
AJIO has named actor Ahaan Panday as its new brand ambassador, bringing him into the fashion platform’s festive storytelling as it looks to
AJIO has named actor Ahaan Panday as its new brand ambassador, bringing him into the fashion platform’s festive storytelling as it looks to connect with a younger, style-conscious audience. The association begins with AJIO’s 2026 festive
Ray-Ban has named Ranveer Singh as its first India brand ambassador for both Ray-Ban and Ray-Ban Meta, bringing the actor into the brand’s growing focus on AI-powered eyewear and wearable technology. The partnership launches with the
For years, festive marketing has largely revolved around making the season look bigger with Celebrity-led films & glamorous visuals. Promotional offers and high-production campaigns have become familiar fixtures of the festive calendar, but as consumers become
For years, festive marketing has largely revolved around making the season look bigger with Celebrity-led films & glamorous visuals. Promotional offers and high-production campaigns have become familiar fixtures of the
At a fitness event where brands are competing for attention alongside athletes, workouts and high-energy experiences, Zomato found an interesting way to make itself part of the action. The brand
Marketing is often seen in its final form, but the story is usually much richer when you trace it back to the person and moment that set the idea in
Marketing is often seen in its final form, but the story is usually much richer when you trace it back to the person and moment that set the idea in
Aap Aur Canva, Jodi Wah Wah!’ features Farah Khan, Raghu Ram and Terence Lewis as the brand turns the familiar reality-show judging format into a celebration of ideas brought to
The Coca-Cola Company has elevated Paschalis Karatzetzos to Senior Director, Owned & Paid, Social + Influencer Marketing Europe. Karatzetzos has been with The Coca-Cola Company since 2023, having previously served
Dentsu announced the appointment of Prerna Mehrotra as Chief Client Officer, APAC & CEO, Singapore, bringing one of the network’s most experienced regional leaders to the market to lead its
Devgn CineX today announced the appointment of Mr. Ajay Agrawal as its Chief Executive Officer, marking a significant milestone in the company's journey to build India's most customer-centric and experience-led
Ray-Ban has named Ranveer Singh as its first India brand ambassador for both Ray-Ban and Ray-Ban Meta, bringing the actor into the brand’s growing focus on AI-powered eyewear and wearable
GOPIZZA is changing its identity to GTGO as the South Korean food company expands from a pizza-focused business into a broader Korean food and beverage platform. The rebrand coincides with
Truecaller today announced the launch of Truecaller Scam Checker on the web and app, a new destination designed to help people quickly assess whether they may be dealing with a
The quick-service giant is piloting McDonald’s Media Network across 450 US restaurants, turning its app, kiosks, drive-thru screens and other digital touchpoints into advertising inventory. McDonald’s is expanding beyond selling
The partnership will see the two companies take minority stakes in selected beauty and personal care brands, while founders retain control and continue to operate their businesses independently. Nykaa and
The two-year agreement covers around 35 home internationals across Tests, ODIs and T20Is, beginning with India’s upcoming ODI series against the West Indies. Muthoot Fincorp has secured the title sponsorship
Libas, one of India’s leading Indian fashion brands, has forayed into the jewellery category, marking a strategic expansion of its business beyond apparel. The move comes as the brand continues
The three-way collaboration with designer Dhruv Kapoor debuted with three limited-edition jackets at his Spring/Summer 2027 show, ahead of a wider collection for the 2027 IPL season. PUMA and Royal
The new brand is being built around electric buses and trucks made in India, with a positioning designed to give businesses greater confidence in the shift to electric mobility. JSW
Through ‘Own a Piece of History’, Coca-Cola India has teamed up with Zepto and Blinkit to put limited-edition golden cans celebrating Spain’s FIFA World Cup 2026 victory in the hands
The actor has been named the brand’s India ambassador for watches and will feature in its Fall/Winter 2026 campaign. Tommy Hilfiger, part of PVH Corp., has appointed actor Vedang Raina
The actor has co-founded and co-built the skincare brand, positioning it around a simpler routine of cleansing, hydration and protection. Actor Vijay Deverakonda has ventured into the skincare category with
The Creative Director’s latest collection introduces new optical styles alongside sunglasses, blending archival-inspired silhouettes with modern proportions and a futuristic wraparound design. A year into his role as Ray-Ban’s first-ever
The fourth edition of Nykaa’s beauty festival will take place from October 23 to 25 at NSIC Grounds, Okhla, bringing together beauty brands, experts, creators, live entertainment and interactive experiences.
Parag Milk Foods is expanding Avvatar beyond powders, beverages and bars with non-fried protein chips offering 10g protein per 30g pack at Rs 60. Parag Milk Foods is expanding its
BharatPe, one of India's leading fintech companies, today unveiled BharatPe Flex, its consumer credit proposition built around Credit Line on UPI, at Global Fintech Fest 2026. The company also launched
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AJIO has named actor Ahaan Panday as its new brand ambassador, bringing him into the fashion platform’s festive storytelling as it looks to
Ray-Ban has named Ranveer Singh as its first India brand ambassador for both Ray-Ban and Ray-Ban Meta, bringing the actor into the brand’s
The new film blends Chandrika’s Ayurvedic heritage with a Kerala wedding setting to spotlight its coconut oil base, seven Ayurvedic herbs and naturally
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